DVD Entertainment 2001 Conference & Technology Showcase, produced by the International Recording Media Association (IRMA) and United Entertainment Media's Medialine magazine returns to Universal City, California, this coming August 22-23. Hosted at the Hilton Universal City & Towers, the event is where the most influential names in DVD entertainment learn from the industry's leading consultants, designers, publishers and producers.

"With today's economic challenges it has become even more important for production companies, entertainment producers and the markets they serve to learn the latest techniques and see the latest products available to succeed in today's economic environment," stated Charles Van Horn, IRMA president. "DVD Entertainment 2001 is where your future could be greatly enhanced."

UEM's content director and conference program chairman, Tim Wetmore, added, "DVD Entertainment 2001 will bring together the industry's top experts and professionals and give them a platform for high level information exchange. UEM and Medialine are pleased to co-host this event in support of our industry and to help lead the way into the future of DVD by educating the market."

For more information about attending DVD Entertainment 2001, contact IRMA at 609.279.1700. For information about showcasing, contact Katie Conover at 212.378.0468.